Where is m3ter located?

m3ter is headquartered in London, United Kingdom.

Who is the current CEO of m3ter?

Griffin Parry of m3ter. They have also founded 1 company.

Which legal entities is m3ter associated with?

m3ter is associated with M3TER HOLDINGS LIMITED and 1 other.

How many employees does m3ter have?

As of Jul 31, 2026, the latest employee count at m3ter is 41.

Is m3ter a funded company?

m3ter is a funded company, having raised a total of $31.5M across 3 funding rounds to date. The company's 1st funding round was a $***** Seed round.

How much is m3ter worth?

The last known valuation of m3ter was £***** as of Apr 05, 2023.

When was the latest funding round of m3ter?

m3ter's latest funding was a $***** Series A round on Apr 27, 2023, with participation from 4 investors.

Where does m3ter rank among its competitors?

m3ter ranks 21st amongst 750 active competitors, of which 147 are funded. It stands 10th in terms of total funding among its competitors. The most recent competitor to raise funding was Genesys, which secured $1.5B in Jul, 2025.

Who are the top competitors of m3ter?

m3ter's top competitors include Genesys, Zendesk and Pendo. Among them, Genesys secured the most recent funding round in July, 2025.

m3ter - 2026 Company Profile, Team, Funding, Competitors & Financials

m3ter is an acquired company based in London (United Kingdom), founded in 2020 by Griffin Parry. It operates as a Platform offering SaaS based utility price management platform. m3ter has raised $31.5M in funding from investors like Insight Partners, Union Square Ventures and Kindred Capital, with last known valuation of £*****. The company has 750 active competitors, including 147 funded and 105 that have exited. Its top competitors include companies like Genesys, Zendesk and Pendo.

Company Details

Platform offering SaaS based utility price management platform. It is a cloud based platform for metering, pricing, and analytics for SaaS. It also provides pricing infrastructure and analytics solutions to power any variation of usage based pricing and drops it into the existing stack.

Website: www.m3ter.com/
Social
Email ID: *****@m3ter.com

Key Metrics

Founded Year

2020

Location

London, United Kingdom

Stage

Acquired

Total Funding

$31.5M in 3 rounds

Latest Funding Round

Series A, Apr 27, 2023, $*****

Last Known Valuation

£***** as on Apr 05, 2023

Investors

Insight Partners & 27 more

Ranked

21^st among 750 active competitors

Employee Count

41 as on Jul 31, 2026

Similar Companies

Pendo & 212 more

Exit Details

Acquired by Salesforce (Jun 10, 2026)

View m3ter's full profile

m3ter is associated with 2 legal entities given below:

Legal Entity Name	Date of Incorporation	Revenue	Latest Employee Count	Documents
M3TER HOLDINGS LIMITED CIN: 12949246 , Germany, Active	Oct 13, 2020	-	-
M3TER HOLDINGS LIMITED CIN: 12949246 , United Kingdom, Active	Oct 14, 2020	-	-

m3ter got acquired by Salesforce on Jun 10, 2026.

Click here to take a look at m3ter's acquisition in detail

m3ter has raised a total funding of $31.5M over 3 rounds. Its latest funding round was a Series A round on Apr 27, 2023 for $*****. 4 investors participated in its latest round. m3ter has 12 institutional investors and 16 angel investors.

Here is the list of recent funding rounds of m3ter:

Date of Funding	Funding Amount	Round Name	Post-Money Valuation	Revenue Multiple	Lead Investors	Other Investors
Apr 27, 2023	7807136	Series A	2963171	4960723	1908974	1369825
Feb 08, 2022	6441857	Seed	2620988	8107394	Kindred Capital & 2 more	Christian Owens & 3 more

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View details of m3ter's funding rounds and investors

The founders of m3ter is Griffin Parry. Griffin Parry is the CEO of m3ter.

Here are the details of m3ter's key team members:

Griffin Parry: Co-Founder & Co-CEO of m3ter.

m3ter's Board of Directors

m3ter's board has 4 active members. Griffin James Parry is part of team and Jocelyn Christopher White, John Patrick Griffin and Chrys Chrysanthou are independent board members.

Here is the list of m3ter's board of directors:

Name	Type	Representing	Status	Duration
Griffin James Parry	Team	-	Current	5y 8m
Jocelyn Christopher White	Independent board member	-	Current	3y 4m
zxupzuy	Independent board member	-	Current	8y 7m
nwokmki	Independent board member	-	Current	9y 9m

View details of m3ter's Founder profiles and Board Members

m3ter's employee count trend

m3ter has 41 employees as of Jul 26. Here is m3ter's employee count trend over the years:

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Top competitors of m3ter include Genesys, Zendesk and Pendo. Here is the list of Top 10 competitors of m3ter, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	Genesys 1990, Menlo Park (United States), Acquired	Provider of cloud-based platform for customer experience and workforce engagement	$2.98B	Hellman & Friedman, Salesforce Ventures & 18 others	80/100
2nd	Zendesk 2007, San Francisco (United States), Acquired	Cloud based customer service and engagement platform for businesses	$89.1M	Redpoint Ventures, Veyo Partners & 20 others	79/100
3rd	Pendo 2013, Raleigh (United States), Series F	Provider of a platform for product experience and analytics management	$468M	Sapphire Ventures, Meritech & 19 others	78/100
4th	Exotel 2011, Bengaluru (India), Series D	Provider of cloud-based communication platform offering AI-powered customer engagement solutions	$97.7M	A91 Partners, Steadview & 65 others	77/100
5th	Alteryx 1997, Irvine (United States), Acquired	Cloud based suite of data analytics solutions	$163M	Insight Partners, Sapphire Ventures & 12 others	77/100
6th	Qualtrics 2002, Provo (United States), Acquired	Provider of experience management software facilitating customer, employee, and market research	$400M	Insight Partners, Accel & 10 others	76/100
7th	Confluent 2014, Mountain View (United States), Acquired	Provider of a platform for data streaming and event processing	$456M	Benchmark, Index Ventures & 21 others	76/100
8th	Informatica 1993, Redwood City (United States), Acquired	Provider of cloud data management solutions leveraging AI-powered data lifecycle management	-	Lightspeed Venture Partners, L Capital & 2 others	73/100
9th	Conga 2006, Broomfield (United States), Acquired	Provider of document automation, contract lifecycle management, and revenue solutions	$140M	Salesforce Ventures, Insight Partners & 3 others	72/100
10th	Sprinklr 2009, New York City (United States), Public	Cloud based customer experience management software	$578M	Battery Ventures, Intel Education Accelerator ... & 23 others	72/100
21st	m3ter 2020, London (United Kingdom), Acquired	Platform offering SaaS based utility price management platform	$31.5M	Insight Partners, Kindred Capital & 26 others	65/100