When was Forever Living founded?

Forever Living was founded in 1978.

Where is Forever Living located?

Forever Living is headquartered in Mumbai, India. It is registered at Scottsdale, Arizona.

Who is the current CEO of Forever Living?

Rex Maughan of Forever Living. They have also founded 1 company.

Which legal entities is Forever Living associated with?

Forever Living is associated with FOREVER LIVING IMPORTS (INDIA) PRIVATE LIMITED and 4 others.

How many employees does Forever Living have?

As of Jul 31, 2026, the latest employee count at Forever Living is 119.

Is Forever Living a funded company?

Forever Living is a funded company, having raised a total of $***** in its 1st and only funding round.

What is the annual revenue of Forever Living?

Annual revenue of Forever Living is between ₹500 Cr and ₹1,000 Cr as on Mar 31, 2025

Where does Forever Living rank among its competitors?

Forever Living ranks 9th amongst 358 active competitors, of which 18 are funded. It stands 10th in terms of total funding among its competitors. The most recent competitor to raise funding was Sugar Cosmetics, which secured $3.42M in Aug, 2025.

Who are the top competitors of Forever Living?

Forever Living's top competitors include Innovist, MyGlamm and MCaffeine. Among them, Sugar Cosmetics secured the most recent funding round in August, 2025.

Forever Living - 2026 Company Profile, Team, Competitors & Financials

Company Details

Forever Living manufactures health and beauty products. Its products include aloe vera drinks, nutritional supplements, and personal care products. It sells its product through a network of distributors in the United States and internationally. The company markets with over 9M distributors, operating in over 140 countries and generating more than 2.5 billion dollars in sales annually. It has acquired Aloe Vera of America in 1990.

Website: foreverliving.com
Social
Email ID: *****@foreverliving.com
Registered Address: Scottsdale, Arizona

Key Metrics

Founded Year

1978

Location

Mumbai, India

Stage

Unfunded

Ranked

9^th among 358 active competitors

Annual Revenue

₹500 - ₹1,000 Cr as on Mar 31, 2025

Employee Count

119 as on Jul 31, 2026

Similar Companies

Amway & 104 more

View Forever Living's full profile

Forever Living is associated with 5 legal entities given below:

Legal Entity Name	Date of Incorporation	Revenue	Latest Employee Count	Documents
FOREVER LIVING PRODUCTS (U.K.) LIMITED CIN: 2269910 , United Kingdom, Active	Jun 21, 1988	£10M - £50M (As on Dec 31, 2024)	32 (As on Dec 31, 2024)
FOREVER LIVING PRODUCTS (INDIA) PRIVATE LIMITED CIN: U74120MH2005PTC152597 , India, Active	Apr 12, 2005	₹10 - ₹50 Cr (As on Mar 31, 2025)	-
FOREVER LIVING PRODUCTS INTERNATIONAL, LLC CIN: 274216104 , United States, Active	Dec 26, 999	-	361 (As on Dec 31, 2024)	-
FOREVER LIVING IMPORTS (INDIA) PRIVATE LIMITED CIN: U51101MH2011PTC212700 , India, Active	Jan 25, 2011	₹500 - ₹1,000 Cr (As on Mar 31, 2025)	38 (As on Jul 31, 2024)
FOREVER LIVING PRODUCTS IRELAND LIMITED CIN: NI044998 , United Kingdom, Active	Dec 22, 2002	£1M - £10M (As on Dec 31, 2024)	3 (As on Dec 31, 2024)

Forever Living has not raised any funding rounds yet.

The founders of Forever Living are Carl Jensen, Linia Z, Kat Bradley, Valerie Whitehall, Forever Wellness, Rabia Memon, Sumera Mafia, Chaim Simpson, Rather Gazi, Maria Clark, Krzysztof Stefanski, Shivani Mohbe, Nasra Hasan, Manu Dharma, David Jacob, Rathindra Sarkar, Rex Maughan, Yuvraj Gaikwad, Sujata Thube, Kelly Whetton, Muhammadsaad Mhaishale, Nilam Hargude, Govind Lokesh, Niyi Adeoshun, Jill Blaylock, Forever Living, Harpreet Gill, Nina Reason and Saidou Ouedraogo. Rex Maughan is the CEO of Forever Living.

Here are the details of Forever Living's key team members:

Carl Jensen: Co-Founder of Forever Living. They serve on the board of 1 company.
Linia Z: Business Owner of Forever Living.
Kat Bradley: Business Owner of Forever Living.
Contact Info: 1 email address
Valerie Whitehall: Business Owner of Forever Living.
Forever Wellness: Business Owner of Forever Living.

View details of Forever Living's Founder profiles and Board Members

Forever Living's employee count trend

Forever Living has 119 employees as of Jul 26. Here is Forever Living's employee count trend over the years:

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Top competitors of Forever Living include Innovist, MyGlamm and MCaffeine. Here is the list of Top 10 competitors of Forever Living, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	Innovist 2018, Gurugram (India), Acquired	Retailer of personal care products for hair skin and sun	$19.2M	72 Ventures, ICICI Venture & 51 others	78/100
2nd	MyGlamm 2015, Mumbai (India), Unfunded	Platform for beauty and personal care products	-	-	75/100
3rd	MCaffeine 2015, Mumbai (India), Series C	Online retailer of caffeinated skin and hair care products	$50.6M	Amicus Capital Partners, Paragon Partners ... & 100 others	72/100
4th	The Good Glamm Group 2015, Delhi (India), Deadpooled	Brand of beauty and personal care products	$352M	L'Occitane, Amazon & 62 others	67/100
5th	Be Bodywise 2021, Mumbai (India), Funding Raised	Online brand offering multi-category beauty, health, and wellness products	-	Soonicorn Capital	65/100
6th	Plum 2013, Thane (India), Series C	Internet first brand of vegan skincare, haircare, body care, and fragrance products	$51.7M	Unilever Ventures, Faering Capital & 5 others	65/100
7th	WishCare 2019, Kolkata (India), Seed	Retailer of skincare and hair care products for personal grooming	$2.4M	Unilever Ventures, Twenty Nine Capital Partners ... & 1 others	63/100
8th	Sugar Cosmetics 2012, Mumbai (India), Series D	Platform offering cosmetic and personal care products	$96.3M	India Quotient, A91 Partners & 71 others	62/100
9th	Forever Living 1978, Mumbai (India), Unfunded	Manufacturer of health and beauty product	-	-	60/100
10th	Kimirica 2017, Indore (India), Series B	Online retailer of vegan bath, body, skincare, fragrance products	$15M	Carnelian	58/100