Where is Crumbl located?

Crumbl is headquartered in Logan, United States.

How many employees does Crumbl have?

As of Aug 31, 2026, the latest employee count at Crumbl is 8748.

How much is Crumbl worth?

The latest valuation of Crumbl is $***** as of Oct 21, 2025.

Where does Crumbl rank among its competitors?

Crumbl ranks 5th amongst 196 active competitors, of which 5 are funded. It stands 6th in terms of total funding among its competitors. The most recent competitor to raise funding was Another Broken Egg Cafe, which secured an undisclosed amount in Jan, 2022.

Who are the top competitors of Crumbl?

Crumbl's top competitors include Insomnia Cookies, Tiff's Treats and Sprinkles Cupcakes. Among them, Another Broken Egg Cafe secured the most recent funding round in January, 2022.

Crumbl - 2026 Company Profile, Funding & Competitors

Company Details

Website: crumblcookies.com
Social
Phone Number: +1 **********

Key Metrics

Founded Year

2017

Location

Logan, United States

Stage

Funding Raised

Post Money Valuation

$***** as on Oct 21, 2025

Investors

Wags Capital

Ranked

5^th among 196 active competitors

Employee Count

8,748 as on Aug 31, 2026

Investment & Acquisitions

Crust Club

Similar Companies

Insomnia Cookies & 49 more

View Crumbl's full profile

Crumbl is a funded company. Crumbl has 1 institutional investor.

View details of Crumbl's funding rounds and investors

Crumbl's employee count trend

Crumbl has 8,748 employees as of Aug 26. Here is Crumbl's employee count trend over the years:

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Top competitors of Crumbl include Insomnia Cookies, Tiff's Treats and Sprinkles Cupcakes. Here is the list of Top 10 competitors of Crumbl, ranked by Tracxn score:

Rank	Company Details	Short Description	Total Funding	Investors	Tracxn Score
1st	Insomnia Cookies 2003, New York City (United States), Acquired	Online ordering and delivery platform specializing in warm, freshly baked cookies and treats available until late hours	$4.43M	Cohesive Capital, Timber Grove Ventures	74/100
2nd	Tiff's Treats 1999, Austin (United States), Series D	Retailer of on-demand delivery of baked goods, gifts, and novelties	$119M	Morgan Stanley, CIC Partners & 10 others	63/100
3rd	Sprinkles Cupcakes 2005, Beverly Hills (United States), Funding Raised	Provider of cupcakes, cakes, and related baked goods via online and in-store channels	-	KarpReilly, ORIX & 1 others	61/100
4th	Another Broken Egg Cafe 1996, Miramar (United States), Acquired	Southern-inspired breakfast, brunch, and lunch restaurant with handcrafted cocktails and catering	-	Comvest Partners	59/100
5th	Crumbl 2017, Logan (United States), Funding Raised	Chain of bakery cafe	-	Wags Capital	54/100
6th	Great American Cookies 1977, Atlanta (United States), Acquired	Produces and sells cookies, brownies, and cakes	-	The Jordan Company, IPX Capital & 1 others	44/100
7th	Baked by Melissa 2008, New York City (United States), Unfunded	Chain of bakery cafes	-	-	44/100
8th	Dandelion Chocolate 2010, San Francisco (United States), Series A	Bean-to-bar chocolate maker crafting single-origin bars with just cocoa and sugar	$10.3M	-	42/100
9th	Beard Papa’s 1999, Frisco (United States), Unfunded	Chain of bakery cafes	-	-	41/100
10th	J.P. Licks 1981, Andover (United States), Unfunded	Chain of bakery cafe offering coffee, yogurt, and ice-creams	-	-	40/100